GeraMarket / UK Business Vitality / Shetland Islands
Shetland Islands Business Vitality Score
What is the business vitality score for Shetland Islands in 2024?
In 2024, Shetland Islands scores 66.2/100 on the Gera Business Vitality Score (GBVS), ranking 4 of 354 UK local authorities. The area recorded 65 business births, 63.6% 5-year enterprise survival, and 960 active enterprises, per ONS Business Demography 2024 (OGL v3.0).
GBVS component breakdown
63.6%
5-year survival rate
Weight: 50% · 2019 cohort
+1.0%
Net birth rate
Weight: 30% · (births − deaths) / active
960
Active enterprises
Weight: 20% · normalised density
Shetland Islands business data (2024)
| Metric | Shetland Islands (2024) | UK context |
|---|---|---|
| Gera Business Vitality Score (GBVS) | 66.2/100 | Mean: 50.0/100 |
| 5-year enterprise survival rate | 63.6% | UK: 38.4% |
| Enterprise births (2024) | 65 | — |
| Enterprise deaths (2024) | 55 | — |
| Net birth rate | +1.0% | — |
| Active enterprises (2024) | 960 | — |
| National rank (GBVS) | 4 of 354 | — |
Compare Shetland Islands with other UK areas
Filter all UK local authorities by GBVS score, survival rate, or net birth rate to find comparable or better-performing areas.
≥ 0/100
≥ 0%
354 areas match your filters. Showing top 25.
| Area | GBVS | 5yr surv. | Net birth | Active | Details |
|---|---|---|---|---|---|
| #1Westminster | 74.2/100 | 43.7% | +2.6% | 58,370 | View → |
| #2Isles of Scilly | 73.7/100 | 66.7% | +2.9% | 170 | View → |
| #3Camden | 67.4/100 | 38.0% | +3.9% | 40,825 | View → |
| #4Shetland Islandsthis area | 66.2/100 | 63.6% | +1.0% | 960 | View → |
| #5Derry City and Strabane | 63.7/100 | 44.2% | +5.2% | 5,005 | View → |
| #6Hackney | 63/100 | 39.3% | +3.3% | 29,340 | View → |
| #7Fermanagh and Omagh | 62.6/100 | 48.1% | +3.6% | 5,210 | View → |
| #8Islington | 62.3/100 | 36.5% | +4.3% | 26,145 | View → |
| #9Mid Ulster | 61.9/100 | 54.5% | +1.4% | 6,825 | View → |
| #10Leeds | 61/100 | 41.8% | +1.6% | 32,105 | View → |
| #11Tower Hamlets | 61/100 | 38.4% | +4.2% | 18,975 | View → |
| #12South Kesteven | 60.7/100 | 48.8% | +2.7% | 6,185 | View → |
| #13Belfast | 59.9/100 | 39.5% | +4.3% | 11,895 | View → |
| #14Cornwall | 59.8/100 | 46.8% | +0.8% | 23,255 | View → |
| #15Birmingham | 59.4/100 | 29.7% | +3.1% | 43,175 | View → |
| #16Hillingdon | 59.3/100 | 38.9% | +3.8% | 16,295 | View → |
| #17Cambridge | 59/100 | 48.0% | +2.4% | 5,375 | View → |
| #18Manchester | 58.9/100 | 33.9% | +3.8% | 26,230 | View → |
| #19Glasgow City | 58.9/100 | 40.1% | +2.5% | 22,170 | View → |
| #20Bradford | 58.6/100 | 41.0% | +2.6% | 18,630 | View → |
| #21Herefordshire County of | 58.4/100 | 50.0% | +1.2% | 9,100 | View → |
| #22Epping Forest | 58.1/100 | 48.1% | +1.6% | 9,080 | View → |
| #23Shropshire | 58/100 | 49.8% | +0.5% | 13,645 | View → |
| #24Torridge | 58/100 | 53.7% | +0.8% | 2,615 | View → |
| #25Powys | 57.9/100 | 50.0% | +1.4% | 5,830 | View → |
Source: ONS Business Demography 2025 (OGL v3.0). Showing top 25 of 354 matching areas.
Get business insights for Shetland Islands
Be the first to receive annual GBVS updates, local business trend reports, and new ONS Business Demography data for Shetland Islands and nearby areas.
Areas with similar GBVS to Shetland Islands
Frequently asked questions
- What is the business survival rate in Shetland Islands?
- In Shetland Islands, 63.6% of enterprises born in 2019 survived to their 5th year (2023), per ONS Business Demography Table 5.1a. The UK average 5-year survival rate is 38.4%.
- How many businesses were started in Shetland Islands in 2024?
- ONS Business Demography 2024 records 65 enterprise births and 55 enterprise deaths in Shetland Islands, giving a net birth rate of +1.0% relative to the 960 active enterprises.
- What does the Gera Business Vitality Score (GBVS) mean for Shetland Islands?
- A GBVS of 66.2/100 indicates high business vitality. The score combines 5-year survival rate (50% weight), net business birth rate (30%), and active enterprise density (20%), each normalised across all 354 UK local authorities. Shetland Islands ranks 4th nationally.
- How does Shetland Islands compare to other UK areas for business?
- Shetland Islands ranks 4 of 354 UK local authorities on the GBVS. Similar-scoring areas include: Westminster (74.2/100), Isles of Scilly (73.7/100), Camden (67.4/100), Derry City and Strabane (63.7/100), Hackney (63/100).
Contains public sector information published by Office for National Statistics and licensed under the Open Government Licence v3.0. Source: ONS Business Demography 2024 (2024, published 20 November 2025).